If your organisation can manage to recruit an army of supporters then the financial benefits to your ‘bottom line’ profits will be significant – all that repeat business, free marketing and publicity.

Satisfied and loyal customers lead to the retention of customers, the acquisition of new ones and a positive reputation. Profits and prosperity follow which gives the organisation security and sustainability in the long-term.

This guidebook contains best practices for generating a customer-focused culture.

Contents of this guidebook

  • Supporters and Opponents
  • ‘Wow’ Service
  • A customer focused culture
  • Selling the service
  • Customer and Stakeholder Management

Includes these video podcasts:

  • How to create a customer focused culture
  • How to sell your product or service
Price: £19.99